Business Partnership Program

Kids & Berries targets development of successful, long term, strategic relationship between Kids & Berries and its Business Partners, based on achieving best practice and sustainable competitive advantage.

This is a continuous process where Kids & Berries work closely with Business Partners and Leader Business Partners to achieve the shared objectives.


Kids & Berries is the exclusive distributor of Red Castle in the Netherlands and Red Castle is the licensed manufacturer of various Disney and Hello Kitty Sand Painting products for distribution in Europe and the Middle East.

All our products are CE certified, sand painting cards are made of recycled paper and painting sands are dyed ecologically.

Quick Look onto BP Catalog

What can you do?

Totally up to you!

Sand painting is a wonderful activity for a party, celebration or a special event. Being a Kids&Berries Business Partner you can perform sand painting activities and offer licensed various Disney and Hello Kitty characters to your customers.

Your start-up investment will be very low since no royalty fee applies to Business Partners. Therefore, your initial investment will be equal to wholesale purchase value of Start-up Kits including Activity Tools and Products.

In addition to your event schedule, Kids & Berries will be forwarding the Event Requests made via to available Business Partners close to requested location.


Strawberry Kit

For the entrepreneurs who wants to start own business or make extra income by organizing events for birthdays, kids parties, schools and also for the events where kids require entertainment (weddings, corporate events, etc.).

Strawberry pack includes the following items and promises to return of investment plus a significant net profit once all the cards are sold.

100 Disney Licensed Sand Painting Cards, Bigger than A4 Size (23,5 x 33 cm)

10 kg of Sand (1 kg for each Color, Delivered In Bags)

100 Sleeves to Protect Painted Cards

10 Tweezers

In addition, there will be still extra sands left over, sufficient for painting minimum 200 cards more.

Blueberry Kit

Similar to Strawberry Kit, having more cards and sand options with higher profit.

200 Disney Licensed Sand Painting Cards, Bigger than A4 Size (23,5 x 33 cm)

15 kg of Sand (1 kg for each Color, Delivered In Bags)

200 Sleeves to Protect Painted Cards

20 Tweezers

Blackberry Kit

For entrepreneurs who is planning to provide on-site Sand Painting entertainment (festivals, public celebrations, shopping centers, play grounds, all-day events, pop-up settlements, etc).

In addition to Blueberry Kit, it includes two sand pools (easy to assemble / disassemble) and one Kids and Berries Roll-up Banner, which helps Business Partner to offer its service with a concept, targeting higher profit.

  • 2 Sand Pools (5 Bowls each, 10 Bowls In Total)

  • 1 Kids & Berries Roll-up (120 x 205 cm)

    Kids & Berries
  • 200 Disney Licensed Sand Painting Cards, Bigger than A4 Size (23,5 x 33 cm)

  • 15 kg of Sand (1 kg for each Color, Delivered In Bags)

200 Sleeves to Protect Painted Cards

20 Tweezers

Listed kits are Kids and Berries’ recommendation. Business Partners can configure their own packages. Minimum order quantity for extra cards is 25 per picture. Return of Investment and Profit projections are based on current B2B and B2C sales prices.

Already have a Business?

The kits are also suitable for the entrepreneurs already having a business (restaurant, cafe, childcare facilities, schools, party / event planners, etc) who are planning to include or expand kids’ entertainment area with Sand Painting, totally new and attractive concept in the Netherlands.

Leader Business Partners

Being a successful Kids and Berries Business Partner in a region and/or on a segment, you can upgrade to Leader Business Partner status, establish and organize your team, order all the products from Kids and Berries and distribute your team directly.


Please contact us for being a Kids and Berries Franchisee with Red Castle Concept in a suitable Shopping Mall.

What is next?

No sales experience / specific profession is required. Make your plan and share your details with us by filling the Business Partner Candidate Form, at the end of this page.

Once you are approved as a BP, you will have exclusive access to Red Castle’s sand painting activity products (cards, unique activity stands, painting sands, roll-ups, 14”, 18” and super shaped foiled balloons and party products) at wholesale prices.

Since Kids & Berries does not sell activity products to the end users directly, Business Partners will always have an exclusive access to Activity Products at wholesale prices.

Web/Social Media Requirements

Kids&Berries Business Partners will have User ID and Password to access their accounts at, order activity and retail products and track their performances.

In addition, all Kids & Berries Business Partners are required to create their own facebook pages and connect Kids & Berries Facebook Page to be reached by potential customers.

Interested? Please fill the Business Partner Candidate Form.

Business Partner Registration